• We sell our leads up to four times, which means that calling quickly and following up persistently are critical to your success. Additionally, the first phone call is the most important. Are you building credibility, report and value?
  • Do you need more volume? You’ve found a source of new business that’s working for you — of course you want more! Getting quantity and quality leads is a delicate balance and there are several factors to consider:
  • Add Trades - What other leads can you take? If you do windows, can you take siding leads as well? How about roofing leads? If you do HVAC installation, can you take HVAC repair leads as well? We have filters for several remodeling options from kitchen or bath to first floor to detached additions. Home Improvement Leads can help you launch new trades by providing immediate leads without a big advertising campaign.
  • See if you can expand your geographic area to include a larger footprint, and in turn a larger population that could be requesting home improvement quotes.
  • Home Improvement Leads’ distribution system uses many factors to determine how leads are distributed, including price. In high-competition areas, agents often choose to raise their base price in order to make themselves more competitive. This can be done by a customer service representative by calling 1.888.565.1613
  • Focus on Nights and Weekends - Competition on weekend leads is significantly lower than during the week. If you want to expand your business, hire or assign someone to work the weekend leads with the speed and diligence that they require and you will see immediate results.
  • Your return on investment numbers might be too low if you aren’t taking advantage of the Home Improvement Leads’ generous return policy. You can return a lead within 7 days if it meets any of the following conditions:
  • Lead is not a homeowner or someone 18 years old
  • Invalid phone number and invalid email on the lead
  • Lead is outside of the territory defined in the contractor’s filters
  • The project is inconsistent with type of work defined in contractor’s profile.
  • We make returning leads a simple, no-hassle process. Each lead returned for credit will be independently verified to ensure it meets the return critieria. More detailed information about return policy is available on our website under Return Policy at the bottom of the page.
  • Are you going to be out of the office for vacation? Attending a workshop? Have a schedule booked with customer meetings? Pause your leads on days you aren’t available to work them. A customer support representative will assist you at 1.888.565.1613. This will allow you to reallocate your lead budget towards days that you’re available for fast follow-up, improving your conversion rate. You can even request your leads be automatically reactivated on the day you return!
  • Another method to reduce the number of leads you receive during unavailable hours is to manipulate your lead flow through your Home Improvement Leads online account. You have the ability to change your daily and weekly lead maximums online anytime. If you have already received at least 7 leads this week, you can effectively pause your leads by changing the weekly lead maximum to 7. Be aware, your leads will resume when the new week beings on Monday.
  • What do you think about this tip? Do you have one to add? Email your comments and suggestions to: support@homeimprovementleads.com